We are breaking with common beauty ideals. Because perfection is just too boring. Don't let anyone tell you that you have to be different to be beautiful. You are beautiful just the way you are!

We celebrate the beauty of each and every individual - regardless of categories such as gender, sexuality, religion, age or weight. Because true beauty has nothing to do with social norms and ideals.

BEAUTY GLAM helps you emphasise your uniqueness and radiate from within. With highly effective skin care for the most beautiful person in the world. You.


Made in Germany. At home in Hamburg.

The BEAUTY GLAM brand belongs to the family business L.A.B. Cosmetics GmbH & Co. KG, which we have been running successfully for over 20 years. We have been on the market with BEAUTY GLAM since 2017, initially exclusively at Müller, and now in many different markets and on online platforms.

Our goal: We want to produce vegan skincare that feels good - for everyone. We stand for diversity, for equality, for body positivity. We want you to feel good in your skin. With high-quality, vegan ingredients and a product range that caters to your individual skin needs - no matter the size of your wallet.


We love creating new products that make your life a little more beautiful and colourful every day. To do this, we only use well-tolerated, highly effective ingredients and produce 100% vegan skincare (products). We create products that are effective, affordable and tailored to your skin type. Products that deliver what they promise. Whether you have impure, sensitive or dry skin - we have the right care to bring your skin back into balance.


We aspire to a world where no animal is harmed by human hands. That's why we don't use any animal ingredients and can therefore proudly call ourselves a vegan brand. The production of our products is peta-approved.


Silicones are often used in cosmetic products to provide a silky skin feel. In fact, the synthetic compounds do make the skin appear smoother and softer in the short term - but they do not have a real care effect. They are criticised for being harmful to the environment and health, among other things because they get into the groundwater when rinsed off and are not biodegradable. For this reason, our products are free of silicones.

*Bubble Charchoal Mask excluded


All BEAUTY GLAM products have been dermatologically tested by Dermatest. The result: All our products were awarded the top rating "VERY GOOD". This means that our products are suitable for all skin types – even sensitive skin.